CareFirst Breaks Record for Greater Baltimore Heart Walk
CareFirst raises over $500,000 for the American Heart Association’s regional events
Baltimore, MD (November 14, 2012) - Employees of CareFirst BlueCross BlueShield (CareFirst) raised over $500,000 for the American Heart Association (AHA) this fall, including the greatest amount ever raised by a single company in support of the Greater Baltimore Heart Walk for heart disease prevention and education programs. CareFirst’s contribution to the Greater Baltimore Heart Walk, held Oct. 20 in Baltimore’s Inner Harbor and chaired by CareFirst President and CEO Chet Burrell, helped the event raise over $1.4 million, surpassing its goal of $1.23 million.
The company’s donation to the AHA – including money raised by employees and a $75,000 corporate sponsorship – is among the top 10 nationwide this year.
CareFirst employees participated in other AHA Heart Walks this fall in Washington, D.C.; Charleston, W.Va.; and Charlotte, N.C. CareFirst’s total contribution includes funds from the company’s matching grant program — which matched each employee’s contribution dollar for dollar, up to $500.
“It took individual people, from in and around Baltimore, to make a difference," said Burrell. "We had bake sales and tricycle races and pie-throwing contests, and the sum of all of that was a successful campaign that will change the lives of many who are affected by heart disease and stroke.”
Many Baltimore-area companies participated in the Greater Baltimore Heart Walk, including Johns Hopkins Medicine, MedStar Health and Bravo Health. More than 7,000 people attended the Baltimore Walk – another event record. “We are excited about the hard work CareFirst and other companies have done to help this year’s walk be a major success,” said Yvette Mingo, Executive Director and Vice President of the American Heart Association Greater Baltimore region. “It is companies like CareFirst that allow us to continue to fight cardiovascular disease and stroke.”
In its 75th year of service, CareFirst, an independent licensee of the Blue Cross and Blue Shield Association, is a not-for-profit health care company which, through its affiliates and subsidiaries, offers a comprehensive portfolio of health insurance products and administrative services to 3.4 million individuals and groups in Maryland, the District of Columbia and Northern Virginia. In 2011, CareFirst contributed $51 million to community programs designed to increase the accessibility, affordability, safety and quality of health care throughout its market areas. To learn more about CareFirst BlueCross BlueShield, visit our web site at www.carefirst.com or follow us on Twitter: http://twitter.com/CareFirst_News.